To mark its 18th anniversary, Mita Seimenjo will roll out 4 special promotions sequentially from 3 November to 27 December. The offerings include a ¥700 tsukemen campaign, free large servings of abura soba and limited-time items such as Tsukimi Yodare Chicken.
Mita Seimenjo will hold its 18th Anniversary Appreciation Festival to mark its 18th anniversary. The event runs from 3 November to 27 December 2026, with sequential promotions featuring prices reminiscent of the company’s founding and larger serving sizes.
The first promotion is a founding-anniversary-price campaign offering tsukemen for ¥700. It applies to tsukemen and extra-rich tsukemen and runs from 3 November to 4 November for official app registrants only.
The second promotion offers free large servings of abura soba. It applies to abura soba and spicy miso abura soba and runs from 5 November to 27 December at Mita Seimenjo restaurants nationwide, excluding some locations.
The third promotion is the Tsukimi Yodare Chicken series, including Tsukimi Yodare Chicken Rice, Yodare Chicken as a snack and chicken chashu as a topping. It will be sold from 16 November to 27 December, with Tsukimi Yodare Chicken Rice priced at ¥350 and other items also available.
The fourth promotion features extra-large tsukemen, among the largest servings ever offered, with several flavors including more than 1.8kg of noodles. It runs from 1 December to 27 December at Mita Seimenjo restaurants nationwide, excluding some locations.
Mita Seimenjo operates 51 restaurants nationwide and is also working to strengthen customer service through offerings recalling its founding-era tsukemen and use of its official app.