TAYA Co.,Ltd., which operates TAYA hair salons, announced that its salon in Motoyawata, Chiba, will reopen after renovation on 1 October 2026. Having refreshed its branding to mark its 60th anniversary, the company will continue developing salons rooted in their local communities.
TAYA Co.,Ltd., which operates TAYA salons, will reopen the TAYA Motoyawata store after renovation on 1 October 2026. The rebranding follows the company’s 60th anniversary in 2024, and it plans to roll out similar updates at its other salons. The Motoyawata store has been loved by the local community for 38 years and, under its new brand concept, will focus on “proposals and technical skill,” “the salon environment,” and “creating a store that customers love.”
The new salon will introduce services designed to bring out the beauty of mature customers, including the CORE ME treatment, Villa Lodola Color, certified as an organic hair-color product, and YUME ixi, a shampoo system that changes the customer’s posture during shampooing. The company plans to provide one-of-a-kind designs and a comfortable environment, with all staff working as beauty life designers based on four pillars: technical skill, theory, customer service, and creativity.