The article tells the story behind the creation of KANEKA CORPORATION’s new chilled beverage “Hora, Tea Milk,” which places tea at the centre, and highlights its cumulative hit sales of more than 31 million bottles. It focuses on the background to the company’s initiative, known for its “Milk for Bread Lovers.”
As background to the launch of its new chilled beverage “Hora, Tea Milk,” KANEKA CORPORATION introduces the development process behind the new tea-centred product and its track record of more than 31 million bottles sold cumulatively.
The article, presented as the “story behind its creation,” discusses the development process and key product-design features, and explains the brand expansion and market positioning of the company known for “Milk for Bread Lovers.”
It also reports on the availability of accompanying video and information, including related photographs, links and media details.