タカラベルモント has opened a local academy in Italy to bring Japan’s head spa culture to the world. Technical training for local salons began in earnest in February this year, and the company is also considering expansion into France, Germany and the UK.
タカラベルモント has opened an academy in Italy to develop Japan’s head spa philosophy in a way that suits local beauty practices. It has established its own factory and begun providing full-scale technical training for local salons.
Rather than simply exporting products or selling the techniques piecemeal, the company aims to establish head spa as a service that promotes physical and mental well-being while respecting local values. This approach reflects its pride as a pioneer.
Looking ahead, the company will explore the possibility of opening academies across Europe and seek opportunities to expand into France, Germany and the UK, with the aim of establishing タカラベルモント’s approach to head spa across Europe.