A free online webinar comparing how to choose the first country for ASEAN expansion, featuring business operators based in Vietnam and Malaysia, will be held on Thursday, 22 October 2026. The article provides an overview of the schedule, speakers and content.
VACANCE VIETNAM, which supports Japanese companies expanding into Vietnam, and CULTURE LINK MALAYSIA will jointly host a free online webinar, “Vietnam or Malaysia? How should you choose your first ASEAN market?” The webinar will clarify the criteria for selecting the first country to enter when expanding into ASEAN.
The webinar will be held online from 15:00 to 16:00 Japan time on Thursday, 22 October 2026. This is 13:00–14:00 Vietnam time and 14:00–15:00 Malaysia time. Participation is free. The speakers are Nozaki Shota (野崎翔太) of VACANCE VIETNAM and Noguchi Ryo (野口亮) of CULTURE LINK MALAYSIA, who will compare the realities of the two markets, including local market characteristics, human resources, costs and sales, in a discussion format.
The webinar consists of 4 parts. Parts 1 and 2 cover the characteristics of the Vietnamese and Malaysian markets, respectively; Part 3 is a comparative discussion of the two countries; and Part 4 is a question-and-answer session. The programme is characterised by specific examples based on practical experience in the two markets, as well as content that enables participants to consider which market is the better fit for their business.
Registration is available through a dedicated form (link provided). The event is jointly hosted by VACANCE VIETNAM and CULTURE LINK MALAYSIA, with the seminar intended for business owners and overseas business managers considering expansion into ASEAN.