East Japan Railway Company announced 3 candidates for Suica's new image character. Online voting began at 15:00 and will be open through 23 September. The candidates are concepts themed around a squirrel, rabbit and mole, with the concept receiving the most votes scheduled to be adopted.
East Japan Railway Company announced 3 candidates for a new image character for its transportation IC service, Suica. The candidates are based on a squirrel, rabbit and mole, and could become the character replacing the existing “Suica Penguin.”
Online voting began at 15:00 on the 8th and is scheduled to continue through 23 September. The candidates were narrowed down to 3 by a selection committee based on input from employees and others, and the concept receiving the most votes in the online poll is expected to be adopted.
“Suica Penguin” has been popular for 25 years, but its retirement at the end of this fiscal year has been decided. The timing of the new character's selection will depend on the voting results.