TOKYO Toy Show 2026 Press Conference / Japan Toy Awards 2026 Ceremony: Toy Trends in 2026: “Social Tren

The Japan Toy Association announced the outline of its 2026 events. The TOKYO Toy Show 2026 Press Conference and Japan Toy Awards 2026 Ceremony will be held from 27 to 30 August 2026.

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The story

The Japan Toy Association announced the TOKYO Toy Show 2026 Press Conference and Japan Toy Awards 2026 Ceremony. The announcement outlines the policy for holding toy-related events in Japan and overseas, with the association serving as the organizer.

According to the announcement, the event, including the exhibition, is scheduled to run for 4 days, from Thursday, 27 August 2026, to Sunday, 30 August 2026. Details of the participating companies and exhibition content will be announced at a later date.

At a glance

EventTOKYO Toy Show 2026 Press Conference and Japan Toy Awards 2026 Ceremony

Period4 days, from 27 to 30 August 2026

OrganizerThe Japan Toy Association announced the event and its plans to hold it

ScaleComprising 191 domestic toy manufacturers and organizations

TopicGokko Land EXPO (in-person experiential event)

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