The new HOMRA brand, designed to bring broadcast-quality production to a palm-sized device, was launched jointly by TBS and Shiftall. The first product, the PC-free HOMRA 4K streaming device, supports LMS and enables streaming, recording and switching without a PC. Launch is expected around March 2027, at a projected price of approximately ¥100,000.
TBS Television and Shiftall launched the new HOMRA brand and announced HOMRA 4K as its first product. HOMRA 4K is an ultra-compact streaming device compatible with LMS, a low-latency video transmission protocol, and enables streaming, recording and switching without a PC. Sales are scheduled to begin around March 2027, at a reported price of approximately ¥100,000.
At the launch event, Nakano Kei (中野 啓), general manager of TBS's Future Technology Innovation Business Division, and Iwasa Takuma (岩佐 琢磨), Representative Director and CEO of Shiftall, spoke about the background to LMS, product details and a demonstration of the actual device. LMS enables high-capacity, low-latency remote operation over a network and aims to address the challenges of smartphone connectivity and dependence on PCs.
LMS was described as offering easy internet-based connections without the need to open ports, remote camera operation from anywhere with an internet connection, ultra-low latency and control-signal transmission, making it a foundation for remote production in broadcast environments. Challenges identified included cases requiring a PC and the need for a separate device to capture HDMI/SDI signals, which will need to be addressed in the future.