Sagami Rubber Industries launches Funris, a new web media outlet examining the everyday problems in people’s lives

The new media outlet “Funris” is an owned media platform designed to resolve and examine the various “problems” of everyday life, including anxiety, frustration and inconvenience. The company launched it after renewing the media function within its corporate website. The launch is described as reflecting the company’s commitment to addressing challenges in relationships that allow people to interact comfortably with one another, as well as its longstanding work developing products for contraception and bodily protection.

The concept “Fun First, Respect Always” is presented as the origin of the media outlet’s name, expressing the intention to expand relationships based on a positive attitude and respect for others. The description also notes that the phrase originated in internal discussions, and indicates the significance of improving relationships.

The outlet’s production and distribution structure is described as involving hands-on investigations by young employees. Female employees in their 1st and 4th years with the company are said to address real-life uncertainties and other “problems” from an authentic perspective. In addition, 株式会社ultim8 is responsible for launching and directing the owned media outlet’s content planning. It is reported to be producing the outlet by drawing on its award-winning experience in the Femtech field and its expertise in data utilization.

Founded in 1934, Sagami Rubber Industries has pursued technological innovation, including the development of colored condoms and polyurethane condoms. The company positions the new media initiative as part of its contribution to safety and health in the healthcare field. This article was prepared based on the company’s announcement, and future content developments are expected to attract attention.