Japan Tobacco (JT) acquired the local brand CLEW from Nebcore Innovations to enter the US nicotine pouch market. The acquisition price was not disclosed, and CLEW is sold at some stores in the US.
Japan Tobacco (JT) announced its entry into the US nicotine pouch market and acquired the local nicotine pouch brand CLEW from Nebcore Innovations. The acquisition was completed on 10 November, and the price was not disclosed.
CLEW was launched by Nebcore Innovations and is currently sold at some stores in the US. JT aims to expand its nicotine pouch business in the US market and broaden its product lineup there.
JT previously acquired Vector Group, a US company focused on combustible cigarettes. The acquisition of the nicotine pouch business could complement its heated-tobacco strategy.