A survey of 1,244 people conducted by All In found that information companies believed they had communicated was not reaching job seekers. The largest shortfalls involved the specificity of job responsibilities and the workplace atmosphere.
All In Co., Ltd. conducted an internet survey of 416 corporate recruiters and 828 job seekers and received responses from a total of 1,244 people. The results showed a divergence between how job information was communicated and how it was perceived by job seekers, regardless of whether they were new graduates or experienced hires.
The survey’s main finding was a gap of up to 18.1 percentage points in perceptions of how job information was communicated. While companies recorded positive response rates above 50% for all 5 items, job seekers exceeded 50% on none of them, indicating that many items companies believed they had communicated were not getting through.
The areas with the largest gaps were the specificity of job responsibilities, the workplace atmosphere and culture, and the personalities of supervisors and team members, with differences of around 19 percentage points identified in each case.
The largest factor behind gaps after joining a company was that the job responsibilities differed from the prior explanation. This was cited by 27.4% of new graduates and 24.3% of experienced hires. The survey also indicated that story-based content, including film content, was attracting the interest of job seekers.