Makuake held its hands-on pop-up event, "Sawareru Makuake," in Shibuya, Tokyo, from the 19th to the 30th, offering products from approximately 30 projects for visitors to try. Koji Matsuoka, executive officer and senior managing officer responsible for operations, explained the event's aims.
Makuake, which operates a crowdfunding-style pre-order service, held its first event focused exclusively on hands-on experiences, "Sawareru Makuake," in Shibuya, Tokyo, from the 19th to the 30th, featuring products from approximately 30 projects.
Senior Managing Officer Matsuoka cited Makuake users' desire to "see" and "touch" products as one of the event's aims, and described it as part of the company's support for businesses taking on new challenges.
The article also touches on the event's future development and the possibility of permanent stores, although the remainder of the article is available to paid members.