While Sukesan Udon is moving toward a nationwide rollout after being acquired by SKYLARK HOLDINGS CO.,LTD., many customers have raised concerns about changes in its flavor. Since October, the company has been conducting an employee training program called “Sukesan School” to improve training, including initiatives that involve temporarily closing restaurants.
Sukesan Udon, founded in Kitakyushu in 1976, was acquired by SKYLARK HOLDINGS CO.,LTD. in 2024 and is moving toward a nationwide rollout, including the opening of 5 locations in Tokyo. Customers have criticized the change in the flavor that had long been familiar to local residents, and opposition is growing among fans.
Following the acquisition, the chain has continued expanding in Tokyo, including its Ryogoku location, its first restaurant in the capital. At the same time, some have pointed out that the regional character of “Fukuoka udon” has not fully taken root in central Tokyo. Concerns about declining quality have been widespread, with some describing the expansion as a mistake.
On 26 October, the employee-participation training program “Sukesan School” began with the aim of improving taste and customer service. The first session was held at all locations, and the company plans to continue holding it once a month. The official explanation states that restaurants may temporarily close or change their hours on training days.
A change in president was also announced in October this year, with the newly appointed Hideki Ito (伊藤英記) taking office. Some expect him to restore what makes Sukesan distinctive, drawing on his experience during the chain's Kitakyushu years.