Nissan Motor Co., Ltd. announced that it will invest £170 million (approximately ¥35.5 billion) to produce the new Kicks sport utility vehicle at its Sunderland plant in central England. The vehicles are expected to be shipped not only within the UK but also to Europe and Turkey.
Nissan Motor Co., Ltd. announced on the 16th that it will invest £170 million to begin production of the new Kicks SUV at its Sunderland plant in central England. The stated objective is to secure the plant's continued operation and maintain employment.
The new Kicks is a fully redesigned model equipped with the next-generation version of the e-POWER hybrid technology, aimed at improving fuel economy. It has already gone on sale in Japan in June.
Vehicles produced at the UK plant are scheduled to be shipped not only within the UK but also to Europe and Turkey.
The investment, made amid concerns over the plant's low operating rate, indicates Nissan's priority of maintaining its production structure and supplying regional markets.