ジャグー and Offbeat announced a business partnership to support TikTok Shop operations and will jointly launch a TikTok Shop support service. The service will launch on 1 October 2026, with an integrated support structure combining e-commerce strategy and a creator network.
ジャグー株式会社 and 株式会社Offbeat announced that they have entered into a business partnership to support TikTok Shop store operations. The two companies will jointly launch the TikTok Shop support service on 1 October 2026.
Under the partnership, ジャグー will apply its expertise in e-commerce strategy, analysis, profit-and-loss management and store operations, while Offbeat will contribute its creator network and execution capabilities in affiliate partnerships. Together, they aim to maximize client companies' sales and profits.
The basic service includes planning and scriptwriting for in-house live-streaming, assigning presenters, TikTok Shop store launch and initial setup, and additional short-form video production. The companies will provide integrated support from post-launch sales growth through expansion into other e-commerce marketplaces.
The two companies have previously worked together on support projects. This time, they will deepen their cooperation on a project-by-project basis and establish a structure in which they operate as a single team to reduce IA.
Offbeat has obtained multiple official TikTok Shop partner accreditations and cites its relationships with creators and extensive track record of collaborations as key strengths.
ジャグー will draw on its marketplace operations track record and profit-and-loss management expertise to support store operations that generate profits, not merely sales.