After SCINEX CORPORATION launched its owned-media platform, SCINEX MAGAZINE, Neo Marketing began providing comprehensive support for article planning and production in September 2024. With four articles published per month, monthly traffic grew to approximately eight times the level at launch, while annual page views in 2025 reached 100 times the initial level.
Following the renewal of SCINEX MAGAZINE, an owned-media platform providing local-government and regional information, Neo Marketing began handling article planning and production. The initial phase involved publishing articles prepared internally, with regular article delivery beginning in September 2024 under a basic policy of four posts per month.
The production process begins with proposals for 4–6 themes each month, using keywords selected with SEO in mind. The themes are then finalized, Neo Marketing prepares the drafts, and SCINEX CORPORATION proofreads them before publication. The quality of the proposals and content reflecting real-world experience have been well received.
As a result, regular traffic to the site as a whole increased. Monthly traffic grew to more than approximately eight times the level at launch, while total annual page views in 2025 reached 100 times the initial level. Direct traffic also accounts for a high proportion, indicating progress in building a base of regular fans. The increase in traffic was also said to have been particularly pronounced during the period when AI optimization (AIO) was introduced.
Articles on regional revitalization have also generated a strong response, contributing to the promotion of digital transformation in information sharing that connects local governments with companies and students. Future plans include strengthening social-media integration, expanding distribution channels and promoting digital transformation in information sharing for regional businesses, with the collaborative relationship as partners emphasized.