Mac House's “My Deni” women's denim, which has achieved cumulative sales of 200,000 units, will be relaunched on 19 September 2026 featuring four new silhouettes. Priced at ¥4,990 including tax, it will be available in sizes S, M and L at stores nationwide and the official online store.
Gyet Co.,Ltd.'s “My Deni” women's line has surpassed cumulative sales of 200,000 units since its launch in 2022. As part of a full renewal, the company will announce and launch 4 new basic-line models. The launch date is 19 September 2026, the price is ¥4,990 including tax, the available sizes are S, M and L, and the products will be sold at all Mac House stores and the official online store.
The new silhouettes comprise four types: Loose Straight, Mid-Rise Slim, Stretch Flare and High-Waist Baggy. The designs combine highly stretchable materials prioritising ease of movement with authentic denim that makes use of the texture of 100% cotton, addressing concerns about body shape.
The Loose Straight silhouette gives the stomach area a streamlined appearance while allowing room through the legs. The Mid-Rise Slim leaves room around the hips and tapers toward the hem. The Stretch Flare is designed with a higher knee position to create the appearance of longer legs. The High-Waist Baggy provides coverage with a design that cinches the waist and widens toward the hem.
The products will be sold at Mac House stores nationwide and the official online store, and are scheduled to become a standard line going forward. The official website URL is https://www.mac-house.co.jp/f/mydenim2026aw, and the contact is the Public Relations and IR Group of Gyet Co.,Ltd.