While Ryuuji Akiyama (秋山 竜次) of comedy trio Robert was holding a press conference in Tokyo to announce the establishment of an advertising company, an earthquake with its epicenter off the coast of Ibaraki Prefecture occurred. He expressed concern for the safety of staff and others and, while celebrating his appointment as president, said he did not understand the practical work.
Ryuuji Akiyama (秋山 竜次) of comedy trio Robert held a press conference in Tokyo to announce the establishment of “Ryuuji Akiyama CM Advertising Company.” The event proceeded as tremors reached the venue, and Akiyama reportedly prioritized safety by covering his head when the shaking began.
The company is unlisted and was introduced as an advertising company providing advertising support for privately owned and family-run businesses. It had spent 6 years planning the production of commercial songs and sound logos. When discussing his appointment as president, he said that he did not really understand the practical work, while indicating his intention to maintain the position of president.
Recruitment for the first round of advertising songs will run from the same day through 13 December. Selection will be conducted by lottery, with 3 courses available. An improvised sound logo of up to 10 seconds costs ¥55,000, a 30–40-second commercial song costs ¥330,000, and the executive deluxe special course, featuring a commercial video directed and starring the president himself, will vary according to the prevailing market price.