Brand Cloud has been selected by APAC CIO Outlook as one of the top-tier cloud-based ORM solutions in the APAC region. The company’s initiatives centered on visualizing and managing online reputation were recognized.
Brand Cloud announced on 26 August that it had been selected by APAC CIO Outlook, a business publication for IT executives in the Asia-Pacific region, as one of the top-tier cloud-based ORM solutions in the APAC region. The company’s initiatives in the ORM field were evaluated, and its track record in risk visualization and reputation management was featured in an article.
The company operates its business around three online reputation management services: Online Reputation Protector, its Japanese service for cloud-based protection against reputational damage; Search Visibility Optimization, its Japanese service for brand lifting; and Monitoring Services, its Japanese service for cloud-based prevention of online backlash.
Online Reputation Protector visualizes at an early stage the risks that could hinder a company’s growth and supports the development of evaluation and response policies. Search Visibility Optimization communicates a company’s track record and expertise to search engines, encouraging branded searches and accurate understanding. Monitoring Services continuously monitors changes in digital discourse, enabling proactive responses.
APAC CIO Outlook conducts its review based on research by its editorial team and recommendations from subscribers, selecting companies after evaluating their IT performance and ability to respond to the digital environment. Brand Cloud said that its initiatives in the ORM field were recognized through this selection. The company also indicated that it will continue supporting the development of long-term trust in line with changes in market trends.