Suntory will launch “Jim Beam <Cola>” nationwide on 10 November 2026. It has an alcohol content of 7%, comes in a 350 ml can and has a suggested retail price of ¥189 before tax. The product is designed to offer the boldness of cola alongside bourbon-derived flavours.
“Jim Beam <Cola>” has been announced as a new addition to the Jim Beam series and will be launched nationwide. With an alcohol content of 7%, it combines the refreshing character of cola with bourbon-derived flavour and a crisp finish.
The product basics are as follows: name, Jim Beam <Cola>; manufacturer, Suntory; volume, 350 ml; format, can; launch date, 10 November 2026; and launch area, nationwide. The suggested retail price is ¥189 before tax.
The new product is positioned as an addition to the Jim Beam series and is scheduled for a nationwide rollout ahead of its market launch.