An overview of the position of Japanese companies in the electronic display market, focusing on Mitsubishi Electric, Panasonic, Sony and Toshiba. The comparison with overseas competitors and trends in domestic demand are also covered.
Among the companies entering the electronic display market, the 4 leading Japanese companies are Mitsubishi Electric, Panasonic, Sony and Toshiba. The report also covers a comparison of domestic and overseas companies and an analysis of domestic demand trends.
The respective strengths of the Japanese companies are considered to be Mitsubishi Electric's industrial and large-format displays and reliability in harsh environments, Panasonic's track record in high-quality professional LCD displays and digital signage, Sony's high-contrast, high-brightness commercial displays, and Toshiba's display control systems and embedded displays for industrial applications. These companies contribute to the electronic display market across different applications and technology areas.
Domestic demand is growing for dynamic displays and multilingual information provided through digital signage. In the corporate sector, demand is increasing for high-quality videoconferencing systems and digital boards to support digital transformation, while the healthcare sector is seeing rising demand for high-resolution surgical monitors.
In comparison with overseas competitors, LG Display and AU Optronics are ahead in foundational technologies, while the Japanese manufacturers are noted for enhancing flexibility in their services. Overall, selecting solutions according to the application is considered important.