ITOCHU Corporation has indicated a policy of strengthening investment in AI and digital technologies, and announced that it will invest approximately ¥215.1 billion in August to acquire a 38.2% stake in Dentsu Soken through a tender offer. Noda (野田), Senior Managing Executive Officer, was asked about the background to the strategy.
ITOCHU Corporation has disclosed a policy of significantly expanding investment in AI adoption and digital-related businesses. It plans to invest approximately ¥215.1 billion in August to acquire a 38.2% stake in Dentsu Soken through a tender offer.
The aim of the tender offer is reportedly to create a vision of a digital trading company that integrates everything from upstream consulting, centered on CTC, through downstream business process outsourcing (BPO). ITOCHU explained that it is developing a structure to implement AI in the field.
Noda (野田), Senior Managing Executive Officer, described the investment strategy as having two pillars, promoting digital transformation and improving operational efficiency, and indicated an intention to pursue long-term growth in digital-related businesses. However, the outlook for the specific timing and effects of execution depends on the availability of published materials.