湖池屋 announced that it will launch its new product, Pure Potato <Beef & Cheese>, on 28 September 2026. The new item combines thick-cut potato chips with beef and cheddar cheese, with an emphasis on the flavor of domestic potatoes.
湖池屋 will launch its new potato chip product, Pure Potato <Beef & Cheese>. The product combines thick-cut potato chips with beef and cheddar cheese. Its launch date is reported as 28 September 2026.
The series was developed around the keyword "Umakaku," emphasizing a satisfying bite and sense of fullness.
Official information presents it as a new item combining potato, beef and cheese, using wording intended to evoke positive reactions on social media and elsewhere.