According to the August monthly operating data released by four major family restaurant chains, same-store sales rose 4.6% year on year at Skylark and 10.9% at Saizeriya, while Joyfull and Royal Host also posted solid results.
According to the monthly data, August same-store sales at the four major family restaurant chains rose year on year across the board, increasing 4.6% at Skylark, 10.9% at Saizeriya, 8.3% at Joyfull and 8.1% at Royal Host. On an all-store basis, sales increased 7.2% at Skylark, 12.5% at Saizeriya and 8.5% at Joyfull; no figure was provided for Royal Host. Trends by brand were also cited as factors behind improvements in customer numbers and average spend per customer.
Skylark implemented measures to broaden its customer base at brands including Gusto, contributing to improvements in customer numbers and average spend per customer at existing stores. Joyfull used initiatives targeting children and coupons to increase customer numbers, and also referred to efforts including the overseas expansion of Shinpachi Shokudo. Saizeriya recorded strong growth in same-store sales as its store count increased, while all-store sales also rose. Royal Host maintained solid same-store sales.
The table shows August figures for the four major companies and changes on an all-store basis, providing a reference for assessing trends in the food-service market.