Delight LLC and LUCENA Co., Ltd., which provides web marketing support, announced a business partnership. The companies aim to promote corporate PR and live commerce by leveraging fans cultivated through live streaming.
It was announced that Delight LLC and LUCENA Co., Ltd. had entered into a business partnership.
The partnership aims to support companies' PR activities and the development of live commerce by leveraging the ability to mobilise fans cultivated through live streaming.
The two companies stated that they intend to promote new forms of marketing as part of companies' promotional activities by leveraging fan engagement developed through live streaming.