FamilyMart will launch the Fruche Ice Bar Strawberry and Drinkable Fruche Strawberry, developed in collaboration with House Foods, nationwide on 27 October. Prices start at ¥218.
FamilyMart, in partnership with House Foods, has announced limited-edition Fruche-related ice products as part of a campaign commemorating its 45th anniversary. The products are the “Fruche Ice Bar Strawberry” and “Drinkable Fruche Strawberry”, with the launch date and prices announced. They are scheduled to be sold at FamilyMart stores nationwide, excluding some locations.
The “Fruche Ice Bar Strawberry” combines a Fruche base with strawberry juice. It has a two-layer structure, with strawberry milk ice cream inside and a refreshing aftertaste on the outside. It is designed to be eaten with one hand, with strawberry flavour and texture highlighted among its characteristics.
The other product, “Drinkable Fruche Strawberry”, will also launch at the same time and offers a thick texture and the flavour of strawberry juice. Both products are scheduled to be sold at FamilyMart stores nationwide, although some locations will be excluded.