Kohnan Shoji plans to strengthen corporate sales centered on its 500 stores nationwide, raising sales to corporations and government agencies by 50% to ¥15 billion over the next 3 years.
Kohnan Shoji has announced plans to capture demand from corporations and government agencies through corporate sales. Using its nationwide store network, sales representatives will visit local companies and municipalities and propose a broad range of products.
Since launching its Corporate Sales Department in 2017, the number of companies and government agencies it does business with has exceeded 20,000 in each category. Sales to corporations and government agencies doubled from approximately ¥5 billion to approximately ¥10 billion over the past 5 years.
A target has been set to raise sales to corporations and government agencies to ¥15 billion over the next 3 years, with the company aiming to capture steady demand by strengthening corporate sales.