Feiqu LLC has launched a UGC creation service for inbound tourism that engages dozens of KOCs from Taiwan, South Korea and Hong Kong living in Japan to produce and publish posts at low cost. The resulting content can be repurposed for social media advertising, websites and other channels, with Instagram, Threads and Naver Blog among the supported platforms.
Feiqu LLC announced the launch of an inbound tourism service that uses KOCs from Taiwan, South Korea and Hong Kong living in Japan to generate UGC on social media. The service is designed to build up a large volume of word-of-mouth content at low cost by having dozens of KOCs create and publish posts as part of a single campaign.
Photos and videos created by KOCs through the service can be repurposed for companies’ social media advertisements, websites, e-commerce pages and other channels. The service covers Taiwan, South Korea and Hong Kong, and supported social media platforms include Instagram, Threads and Naver Blog. The company plans to include PR disclosures and comply with applicable laws and regulations.
Examples of the service in use include a case involving a KOC from Taiwan and an example involving a cosmetics manufacturer. Pricing is customized according to the intended use, and a partner program for advertising agencies is also available. Feiqu is a Japan-based company engaged in overseas expansion and inbound tourism initiatives, and aims to expand word-of-mouth reach through its network of KOCs living in Japan.