FLOR GELATO ITALIANO MIYAGI announced that it will change its all-you-can-eat gelato offering, “Gelato Hou-dai,” to a year-round event and introduce special pricing for Miyagi residents. It also announced its first appearance at 小倉井筒屋's 9th Italian Fair.
FLOR GELATO ITALIANO MIYAGI will make its all-you-can-eat gelato offering, “Gelato Hou-dai,” available year-round, excluding regular closing days, after previously offering it only for limited periods. Pricing will be ¥1,000 for Miyagi residents, ¥1,500 for general customers, ¥1,000 for junior high school students, ¥500 for elementary school students and younger, and free for preschool children. Miyagi residents will also receive one complimentary drink. Accordingly, the previous “Sansan Appreciation Day” ¥330 offer will end. Reception will close at 16:30 on weekdays. On Saturdays, Sundays and public holidays, during May and from July through September only, reception will be available from 9:00 to 11:30 and from 15:00 to 16:30. A reservation system will be introduced, with the 17:00–18:00 time slot on Saturdays, Sundays and public holidays becoming reservation-only.
FLOR GELATO ITALIANO MIYAGI will exhibit at the 9th Italian Fair held by 小倉井筒屋. The fair will run from 9 to 15 September 2026 at the event hall on the 8th floor of the main building, with opening hours of 10:00–19:00 and closing at 17:00 on the final day. This will be FLOR GELATO's first appearance at 小倉井筒屋, where it plans to offer gelato based on recipes from its flagship store in Rome.