Sukesan Udon has been reported to be entering Aichi Prefecture for the first time, with the number of stores set to expand over the next 2 years. The article outlines the prefectures where it currently operates, the regions where it has no stores, and Skylark Holdings' strategy of opening locations by converting existing stores. Areas without stores include Gifu, Shizuoka and Mie in the Tokai region.
According to LIMO, Sukesan Udon has decided to open its first store in Aichi Prefecture, scheduled for late January 2027. It currently operates in 19 prefectures in Japan, while many regions, including Hokkaido and Tohoku, Koshinetsu and Hokuriku, Tokai and Shikoku, have no stores. At present, 28 prefectures, including Aichi, have no Sukesan Udon locations, and attention is focused on its future expansion.
Skylark Holdings' store opening strategy has had a significant impact on Sukesan Udon's expansion. The group plans to expand its store network by converting existing group locations into Sukesan Udon restaurants, thereby limiting site acquisition and construction costs.
The expansion through conversions is described as making use of the group's management resources, including procurement, manufacturing, site development and employee training. Support such as joint procurement of ingredients, the logistics network, and employee recruitment and training is intended to expand the areas in which stores open and maintain stable store operations.