Geocode and リードプラス have entered into a business alliance agreement to improve the operational efficiency and profitability of small-scale projects in the internet advertising sector. The agreement takes effect on 24 September 2026, which is also the date of the board resolution and execution.
Geocode, which operates web marketing and cloud sales tech businesses, entered into a business alliance agreement with リードプラス on 24 September 2026 to improve the operational efficiency and profitability of small-scale projects in the internet advertising sector. The board resolution date, agreement execution date and commencement date are all the same.
Although Japan's internet advertising market continues to grow, optimizing operational details and internal resources for small-scale projects has been a challenge. Geocode therefore aims to deliver high-quality, efficient advertising operations for small-scale projects by using リードプラス's technology and operating structure.
Specifically, the companies will refer customers to each other and jointly plan and hold seminars. They will also consider developing new services by combining Geocode's cloud tools with リードプラス's digital marketing expertise and resources. This will strengthen the use of their customer bases and sales promotion efforts.
The alliance is expected to have a limited impact on Geocode's consolidated results for the fiscal year ending February 2027. The company will promptly disclose any additional matters requiring announcement.