Nojima director Hatano Hiroaki (幡野 裕明) indicated that, for economic security reasons, Nojima may review its purchasing policy for domestic PCs produced by its subsidiary VAIO. As listed companies’ earnings announcements reach their peak, he also expressed the view that demand for business PCs remains firm.
As listed companies’ earnings announcements for the April-September 2026 period reach their peak, Nojima director Hatano Hiroaki (幡野 裕明) indicated plans to review purchases of domestically produced PCs from an economic security perspective. The comments were made against the backdrop of VAIO, a Nojima subsidiary brand, maintaining strong performance in the business PC market, and expressed the outlook that demand would continue even after the temporary surge associated with OS upgrades had subsided.
VAIO is a brand under Nojima and continues to provide business PCs. The article emphasized that, beyond the temporary wave of demand accompanying OS upgrades, the choice of domestically produced PCs is receiving greater attention. The stability of demand was indicated through management comments at the earnings announcement.