This article covers the performance of an app stock strengthening its subscription business as new Apple products provide a tailwind. It introduces a company that develops and operates a mobile painting app, along with its Basic and Premium pricing plans.
The article examines the situation in which new Apple products are expected to drive growth in subscription revenue from mobile apps. As a specific example, it introduces a company that develops and operates a mobile painting app.
The company's subscription service has two tiers, Basic and Premium. Basic costs ¥1,100 per month or ¥12,500 per year, while Premium costs ¥5,500 per month or ¥58,000 per year, creating an arrangement designed to encourage continued use. The article cites the expansion of such pricing structures as a factor attracting market attention.