Aoyama Trading will launch “Everyone’s Coat,” a new outerwear item from its Everyone’s Series. It will be available from 22 October at all Yofuku no Aoyama and Suit Square stores and the official online store.
As new outerwear designed to meet customer needs, Everyone’s Coat will go on sale from 22 October. It will be available at all Yofuku no Aoyama and Suit Square stores and the official online store.
The men's range comprises 2 styles, a short-length stand-collar coat and a Chester coat, while the women's range comprises 1 longer coat designed for suit styles. The men's stand-collar coat has a roomy fit through the body and a flattering silhouette, while the Chester coat improves its compatibility with polished casual looks by omitting classic detailing. The women's coat is long enough to moderately cover the thighs, with consideration given to ease of movement when cycling to work.
The coats feature 2-way stretch and static-reduction technology. They combine comfort and ease of wear suitable for business settings.
The company explained that, against a backdrop of rising prices and limited storage space in urban areas, demand is growing for cost and space efficiency, with consumers seeking garments that can be worn for both work and off-duty occasions.