Strengthening In-Cinema Promotion, Differentiating from Competing Cinemas, and Maximizing Company-Distributed Films
First written in FY2017-Q2. 14 of 20 entries say "Advanced", first in FY2017. Latest entry: 2026-07-14.
1 other company's latest entry also says "Advanced".
- 2026-07-14AdvancedEarnings
「Distribution included 2 Japanese films, 2 foreign films, 3 animated films, Cinema Kabuki, MET Live in HD and ODS works, among other diverse titles.」
The release of diverse works including films, Cinema Kabuki and MET Live in HD was reported. - FY2026AdvancedAnnual report
「The concession-stand business also remained strong in line with box-office revenue, helped by the convenience of the smart-order system that had been introduced.」
The disclosure identifies the introduction of smart ordering as a specific measure to differentiate cinemas and expand services, and states that the concession-stand business remained strong. - FY2026-H1AdvancedAnnual report
「In the cinema business, the Group focused on strengthening its concession-stand business, and concession-stand sales in August reached a record high for a single month.」
In addition to the existing focus on cinema promotion and differentiation from competing cinemas, the Group advanced the strengthening of its concession-stand business, with August concession-stand sales reaching a record high for a single month. - FY2025-H1AdvancedAnnual report
「During the fiscal year, the Group focused on strengthening its concession-stand business, which contributed to earnings.」
In addition to the existing measures involving cinema promotion and differentiation from competing cinemas, the Group specifically advanced the strengthening of its concession-stand business during the fiscal year, with a contribution to earnings disclosed. - FY2024AdvancedAnnual report
「At ㈱松竹マルチプレックスシアターズ, exhibition operations at each theater produced results through measures addressing competing cinemas and initiatives focused on selected films. The Group also worked to secure screening slots for hit films and attract a broad range of customers, including families and seniors.」
The disclosure identifies specific exhibition initiatives including measures addressing competing cinemas, initiatives for selected films, securing screening slots for hit films, and attracting families and seniors. - FY2023RestatedAnnual report
「The Group will continue introducing facilities that help differentiate its cinemas from competitors and expanding services, with the aim of operating cinema complexes chosen by customers.」
The policy of operating cinema complexes chosen by customers through differentiation from competitors, facility upgrades, and service expansion continues. - FY2022-Q3AdvancedAnnual report
「In April, Kumamoto Piccadilly opened as the first location in Kyushu, and in November Marunouchi Piccadilly 1 and 2 reopened following renovations.」
Following the opening of Kumamoto Piccadilly, the first location in Kyushu, Marunouchi Piccadilly 1 and 2 reopened following renovations in November, marking specific progress in theater facilities and location expansion. - FY2022-Q1AdvancedAnnual report
「Kumamoto Piccadilly, which opened on 23 April as the first location in the Kyushu area, attracted considerable attention for its 3-Screen Live Screen system, introduced in Japan for the first time.」
Kumamoto Piccadilly, the first location in the Kyushu area, opened on 23 April, implementing a specific differentiation initiative through Japan's first 3-Screen Live Screen system. - FY2021RestatedAnnual report
「The Group will continue introducing facilities that help differentiate its cinemas from competitors and expanding services, with the aim of operating cinema complexes chosen by customers.」
The policy of operating cinema complexes chosen by customers through differentiation from competitors, facility upgrades, and service expansion continues. This disclosure does not identify any new facility introductions. - FY2020-Q3AdvancedAnnual report
「In April, the Group introduced Dolby Cinema at MOVIX Saitama, and in October at Marunouchi Piccadilly. Dolby Cinema combines the advanced visual technology Dolby Vision™, the immersive audio technology Dolby Atmos®, and optimized theater design technology. The initiative differentiated the cinemas from competitors and resulted in high utilization.」
Following MOVIX Saitama, Dolby Cinema was also introduced at Marunouchi Piccadilly in October, expanding the number of locations implementing the differentiation initiative. - FY2020-Q2AdvancedAnnual report
「In exhibition operations at ㈱松竹マルチプレックスシアターズ, the Group introduced Dolby Cinema at MOVIX Saitama in April, combining the advanced visual technology Dolby Vision™, the immersive audio technology Dolby Atmos®, and optimized theater design technology. The initiative differentiated the cinema from competitors and was well received.」
In addition to the existing measures to differentiate cinemas from competitors, the Group implemented the specific measure of introducing Dolby Cinema at MOVIX Saitama. - FY2019-Q3RestatedAnnual report
「In exhibition operations at ㈱松竹マルチプレックスシアターズ, the Group pursued differentiation from competing cinemas by strengthening its membership business through points campaigns, revamping concession-stand products, and devising the programming of films shown.」
The disclosure continues to cite differentiation from competing cinemas through points campaigns for members, revamped concession-stand products, and adjustments to film programming. - FY2019-Q2AdvancedAnnual report
「In exhibition operations at ㈱松竹マルチプレックスシアターズ, the Group pursued differentiation from competing cinemas by strengthening its membership business through points campaigns, revamping concession-stand products, and devising the programming of films shown.」
In addition to the existing focus on differentiation from competing cinemas, the Group implemented specific measures including points campaigns for members, revamped concession-stand products, and adjustments to film programming. - FY2017AdvancedAnnual report
「The Group strengthened the programming of films shown and cinema promotion, and pursued differentiation from competing cinemas. It also introduced discounts for Premium Friday, launched new concession-stand items in collaboration with a specialty sweets-and-bread store, and opened a restaurant at MOVIX Kyoto serving gourmet burgers, among other measures.」
In addition to the existing measures of strengthening programming and promotion and differentiating cinemas from competitors, the Group implemented measures involving discounts, concession-stand menus, and a cinema restaurant. - FY2017-Q3RestatedAnnual report
「In exhibition operations, the Group strengthened cinema promotion and pursued differentiation from competing cinemas. As a result, hit films maintained solid attendance, and efforts to maximize films distributed by the Group also made a significant contribution to sales, producing strong results.」
The disclosure continues to identify strengthening cinema promotion, differentiating cinemas from competitors, and maximizing films distributed by the Group as exhibition initiatives. - FY2017-Q2First statedAnnual report
「In exhibition operations, the Group strengthened cinema promotion and pursued differentiation from competing cinemas. As a result, hit films maintained solid attendance, and efforts to maximize films distributed by the Group also made a significant contribution to sales, producing strong results.」
The first specific measures identified for improving box-office performance were strengthening cinema promotion, differentiating cinemas from competitors, and maximizing films distributed by the Group.