Announced details
Introducing fashion rental services to household service users and reducing the household burden associated with clothing
10% discount on the monthly fee
Business partnership agreements have been signed. Household service staff will introduce the company’s services to users, and a compensation system based on the number of referrals will be introduced.
アクティア株式会社: An AEON Group company headquartered in Chuo-ku, Tokyo, with Masamitsu Ikuta (生田政光) as President and Representative Director. Operates the household services business “Kajitaku.” 株式会社ベアーズ: Headquartered in Chuo-ku, Tokyo, with Kenji Takahashi (髙橋健志) as President and Representative Director. Operates the household services business “Bears.”
10% discount on the monthly fee for one year from the start of the subscription
No specific impact on earnings was stated. The company stated that it aims to expand its membership base over the medium to long term.
The company does not address Contract Value.
| Item | Details |
|---|---|
| Names of Products / Services Covered | airCloset, airCloset Men's |
| Counterparty | アクティア株式会社 (operator of Kajitaku), 株式会社ベアーズ |
| Counterparty overview | アクティア株式会社: An AEON Group company headquartered in Chuo-ku, Tokyo, with Masamitsu Ikuta (生田政光) as President and Representative Director. Operates the household services business “Kajitaku.” 株式会社ベアーズ: Headquartered in Chuo-ku, Tokyo, with Kenji Takahashi (髙橋健志) as President and Representative Director. Operates the household services business “Bears.” |
| Relationship with the Company | Business partnership agreements have been signed. Household service staff will introduce the company’s services to users, and a compensation system based on the number of referrals will be introduced. |
| Offering price | 10% discount on the monthly fee for one year from the start of the subscription |
| Contract Date | 5 August 2026 (the date of the announcement that the agreements had been signed; the actual signing date was not specified) |
| Launch date | For Kajitaku users: scheduled for early August 2026. For Bears users: scheduled for mid-August 2026. |
| Applicable area | Introducing fashion rental services to household service users and reducing the household burden associated with clothing |
| Quantitative Effects | 10% discount on the monthly fee |
| Impact on Business Performance | No specific impact on earnings was stated. The company stated that it aims to expand its membership base over the medium to long term. |
Items this document does not state (8)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.As part of the marketing structural reforms being pursued since the previous fiscal year, to optimize the company’s reliance on advertising and establish new customer acquisition channels. In addition, users of household services tend to place a high value on time in their daily lives, and the company believes they have a strong affinity with its services.