Expansion of Digital Marketing Demand Driven by Ongoing Digital Transformation
First written in FY2022-Q3. 12 of 13 entries say "Restated". Latest entry: 2026-08-14.
15 other companies' latest entry also says "Restated".
- FY2026-H1RestatedAnnual report
「Against this backdrop, the digital transformation trend continues across all industries, and internet-based promotional and marketing activities became even more active than in the previous fiscal year. As a result, demand for the digital marketing industry in which our group operates increased further. According to Dentsu Inc.'s “Advertising Expenditures in Japan: 2025,” the internet advertising market totaled ¥4.0459 trillion in 2025.」
Reconfirms the continued digital transformation trend, more active internet-based promotional and marketing activities, and expansion in demand for digital marketing. The market-size reference has been updated to ¥4.0459 trillion for 2025. - FY2025-H1RestatedAnnual report
「Against this backdrop, the digital transformation trend continues across all industries, and internet-based promotional and marketing activities became even more active than in the previous fiscal year. As a result, demand for the digital marketing industry in which our group operates increased further. According to Dentsu Inc.'s “Advertising Expenditures in Japan: 2024,” the internet advertising market totaled ¥3.6517 trillion in 2024.」
Reconfirms the continued digital transformation trend, more active internet-based promotional and marketing activities, and expansion in demand for digital marketing. The market-size reference has been updated to ¥3.6517 trillion for 2024. - FY2024RestatedAnnual report
「In addition, as the digital transformation trend continues across all industries, internet-based promotional and marketing activities have become more active, and demand for the digital marketing industry has increased further. According to Dentsu Inc.'s “Advertising Expenditures in Japan: 2023,” the internet advertising market totaled ¥3.3330 trillion in 2023.」
The annual report also reconfirms the continued digital transformation trend, more active internet-based promotional and marketing activities, and expansion in demand for digital marketing. - FY2024-Q2RestatedAnnual report
「The easing of various restrictions related to COVID-19 led to signs of movement toward the normalization of economic activity. Against this backdrop, the digital transformation trend continues across all industries, and internet-based promotional and marketing activities became even more active than in the previous fiscal year. As a result, demand for the digital marketing industry in which our group operates increased further. According to Dentsu Inc.'s “Advertising Expenditures in Japan: 2023,” the internet advertising market totaled ¥3.3330 trillion in 2023.」
Reconfirms the continued digital transformation trend, more active internet-based promotional and marketing activities, and rising demand for digital marketing. The market-size reference has been updated to ¥3.3330 trillion for 2023. - FY2024-Q1RestatedAnnual report
「The easing of various restrictions related to COVID-19 led to signs of movement toward the normalization of economic activity. Against this backdrop, the digital transformation trend continues across all industries, and internet-based promotional and marketing activities became even more active than in the previous fiscal year. As a result, demand for the digital marketing industry in which our group operates increased further. According to Dentsu Inc.'s “Advertising Expenditures in Japan: 2022,” the internet advertising market totaled ¥3.0912 trillion in 2022.」
Reconfirms on a consolidated basis the continued digital transformation trend, more active internet-based promotional and marketing activities, and rising demand for digital marketing. - FY2023-Q3RestatedAnnual report
「The easing of various restrictions related to COVID-19 led to signs of movement toward the normalization of economic activity. Against this backdrop, the digital transformation trend continues across all industries, and internet-based promotional and marketing activities became even more active year on year. As a result, demand for the digital marketing industry in which we operate increased further. According to Dentsu Inc.'s “Advertising Expenditures in Japan: 2022,” the internet advertising market totaled ¥3.0912 trillion in 2022.」
Reconfirms the continued digital transformation trend, more active internet-based promotional and marketing activities, and rising demand for digital marketing. The market-size reference has been updated to ¥3.0912 trillion for 2022. - FY2023-Q2RestatedAnnual report
「Although the end of the spread of COVID-19 infections remains difficult to foresee, there were signs of movement toward the normalization of economic activity. Against this backdrop, the digital transformation trend continues across all industries, and internet-based promotional and marketing activities became even more active than in the previous fiscal year. As a result, demand for the digital marketing industry in which we operate continues to increase.」
Reconfirms the continued digital transformation trend, more active internet-based promotional and marketing activities, and rising demand for digital marketing. It also refers to movement toward the normalization of economic activity. - FY2023-Q1RestatedAnnual report
「The digital transformation trend continues across all industries, and internet-based promotional and marketing activities became even more active than in the previous fiscal year. As a result, demand for the digital marketing industry in which we operate continues to increase.」
Reconfirms the continued digital transformation trend and rising demand for digital marketing. It also refers to concerns about an economic slowdown resulting from global monetary tightening and other factors. - FY2022RestatedAnnual report
「The digital transformation trend continues across all industries, and internet-based promotional and marketing activities became even more active than in the previous fiscal year. As a result, demand for the digital marketing industry in which we operate has increased further.」
Reiterates, in line with the previous quarterly report, the continued digital transformation trend and expansion in demand for digital marketing. It also states the actual 2021 market size of ¥2.7052 trillion and the estimated 2024 market size of ¥3.2740 trillion. - FY2022-Q3First statedAnnual report
「The spread of COVID-19 infections has yet to show signs of subsiding, while the digital transformation trend continues across all industries. As internet-based promotional and marketing activities became even more active year on year, demand for the digital marketing industry in which we operate increased further. According to Dentsu Inc.'s “Advertising Expenditures in Japan: 2021,” the internet advertising market totaled ¥2.7052 trillion in 2021. In addition, according to Yano Research Institute Ltd.'s “Survey of the Internet Advertising Market (2021),” the market is estimated to grow to ¥3.2740 trillion in 2024.」
Describes the expansion in demand for the digital marketing industry in connection with continued digital transformation, more active advertising activities, and actual and estimated market sizes.