Diversification of Advertising Media and Decline in Magazine Advertising Placements
First written in FY2016-Q3. 26 of 33 entries say "Restated". Latest entry: 2026-08-06.
Chuokeizai-Sha Holdings moved to the "Worse" side of this theme in 2016, 4 years before the typical company in this theme (2020).
The whole theme swung hardest in 2020: 13 of 25 companies on the "Worse" side.
20 other companies' latest entry also says "Restated".
- 2026-08-06RestatedEarnings
「The principal business of the publishing-related business is contract advertising representation for the company's magazines. Although advertising media have diversified and advertising in print media has declined, net sales increased as a result of receiving several new advertising placements.」
The company reconfirmed the decline in print media advertising and diversification of advertising media, while reporting higher sales from new advertising placements. - FY2025RestatedAnnual report
「The publishing-related segment, whose main business is outsourced advertising sales and representation focused on the group's specialist magazines, acquired several new customers as advertising media diversified and advertising in print media declined sharply. The company solicits advertising not only in print but also online, and several customers use the service.」
While the decline in print advertising and the diversification of advertising media have continued, the company has pursued new customer acquisition and solicited online advertising. - FY2024RestatedAnnual report
「The company solicits advertising not only in print but also online, and several customers use the service.」
While the sharp decline in print advertising has continued, the company has responded by soliciting advertising online and states that several customers use the service. - FY2024-Q2RestatedAnnual report
「During the cumulative second-quarter consolidated period, there were no significant changes in the matters described in the quarterly report concerning business conditions and financial information that could materially affect investors’ decisions, or in the business risks described in the securities report for the previous fiscal year.」
The company states that there have been no material changes in the existing business and other risks, including diversification in advertising media and the decline in print advertising. - FY2024-Q1MaterialisedAnnual report
「The core business of the publishing-related segment is outsourced advertising sales and representation for our magazines. As advertising media diversified and advertising in print media declined, the company worked to secure orders for long-term continuing advertising placements and improve operations, but net sales declined and an operating loss was recorded. As a result, net sales for the first quarter of the current consolidated cumulative period were ¥20.704 million, down 9.8% year on year, and the operating loss was ¥1.004 million, compared with operating profit of ¥5.534 million in the same period of the previous year.」
The impact of the decline in print advertising became evident in actual results as a 9.8% decrease in publishing-related segment net sales and an operating loss of ¥1.004 million. - FY2023RestatedAnnual report
「The publishing-related business, which primarily acts as an advertising agent for our group's specialist magazines, acquired several new customers as advertising media diversified and advertising in print media declined substantially.」
While reaffirming the decline in print advertising and the diversification of advertising media, the company continues to develop new customers. - FY2023-Q3RestatedAnnual report
「The core business of the publishing-related segment is outsourced advertising sales and representation for our magazines. As advertising media diversified and advertising in print media declined, net sales decreased, but operating profit increased as the company worked to secure orders for long-term continuing advertising placements and improve operations.」
Diversification in advertising media and the decline in print advertising have continued. Net sales decreased, while operating profit increased due to orders for long-term continuing advertising placements and operational improvements. - FY2023-Q2RestatedAnnual report
「The core business of the publishing-related segment is outsourced advertising sales and representation for our magazines. As advertising media diversified and advertising in print media declined, net sales decreased, but operating profit increased due to orders for long-term continuing advertising placements and operational improvements.」
Diversification in advertising media and the decline in print advertising have continued. Net sales decreased, while operating profit increased due to orders for long-term continuing advertising placements and operational improvements. - FY2023-Q1WorsenedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. Although several new customers were acquired, revenue and operating profit declined as advertising media diversified and advertising in print media declined.」
While new clients were acquired, net sales and operating profit declined due to a decrease in print advertising, with the impact of diversification in advertising media becoming evident in results. - FY2022WorsenedAnnual report
「As a result, revenue was ¥93.934 million, down 12.9% year on year, and operating profit was ¥22.890 million, down 8.5%.」
Although new customers were acquired, both revenue and operating profit in the publishing-related business declined owing to the decline in advertising in print media. The risk of diversification in advertising media is reflected in performance. - FY2022-Q3RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. Although several new customers were acquired, revenue and operating profit declined as advertising media diversified and advertising in print media declined.」
Although new customers were acquired, revenue and operating profit declined as advertising in print media declined and advertising media diversified. - FY2022-Q2WorsenedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. Although several new customers were acquired, revenue and operating profit declined as advertising media diversified and advertising in print media declined. As a result, revenue for the cumulative second quarter of the fiscal year under review was ¥51.445 million, down 10.9% year on year, and operating profit was ¥13.166 million, down 15.5%.」
Although new customers were acquired, revenue and operating profit in the publishing-related business fell below the previous year owing to the decline in advertising in print media, indicating the impact of the advertising-dependent business environment on performance. - FY2022-Q1RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. Although advertising media diversified and advertising in print media declined, orders from existing customers increased and several new customers were acquired.」
While reconfirming the decline in advertising in print media and the diversification of advertising media, increased orders from existing customers and the acquisition of new customers are noted. - FY2021-Q3RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, as advertising media diversify and advertising in print media declines, several new customers were acquired.」
While the diversification of advertising media and decline in advertising in print media continue, it is noted that several new customers were acquired. - FY2021-Q2RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, as advertising media diversify and advertising in print media declines, several new customers were acquired.」
While reconfirming the diversification of advertising media and decline in advertising in print media, it is noted that several new customers were acquired. - FY2021-Q1RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. Although advertising media diversified and advertising in print media declined, orders from existing customers increased and several new customers were acquired.」
While the diversification of advertising media and decline in advertising in print media continue, it is noted that orders from existing customers increased and new customers were acquired. - FY2020RestatedAnnual report
「The publishing-related business, which primarily acts as an advertising agent for our group's specialist magazines, acquired several new customers as advertising media diversified and advertising in print media declined substantially.」
While reconfirming the substantial decline in advertising in print media and the diversification of advertising media, the business continues to acquire new customers. - FY2020-Q3RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, as advertising media diversify and advertising in print media declines, several new customers were acquired.」
While reconfirming the decline in advertising in print media and the diversification of advertising media, several new customers were acquired, and the publishing-related business recorded higher revenue and profit. - FY2020-Q2RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, as advertising media diversify and advertising in print media declines, several new customers were acquired.」
While reconfirming the diversification of advertising media and decline in advertising in print media, the business continues to acquire new customers. - FY2020-Q1RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, as advertising media diversify and advertising in print media declines, several new customers were acquired.」
While reconfirming the diversification of advertising media and decline in advertising in print media, several new customers were acquired, and the publishing-related business recorded higher revenue and profit. - FY2019RestatedAnnual report
「The publishing-related business, which primarily acts as an advertising agent for our group's specialist magazines, acquired several new customers as advertising media diversified and advertising in print media declined substantially.」
While reconfirming the decline in advertising in print media and the diversification of advertising media, revenue and profit in the publishing-related business exceeded the previous year owing to the acquisition of new customers. - FY2019-Q3RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. Although a small number of new orders were secured, advertising media continue to diversify, while the volume of advertising placed in magazines continues to decline.」
Although a small number of new orders were secured, the continued diversification of advertising media and decline in magazine advertising volume have been reconfirmed. - FY2019-Q2RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. Although the business continues to face difficult conditions as advertising media diversify and advertising in print media declines, revenue and operating profit for the cumulative second quarter of the fiscal year under review were broadly unchanged from the previous year.」
The difficult environment caused by the diversification of advertising media and decline in advertising in print media has been reconfirmed. Revenue and operating profit were broadly unchanged year on year. - FY2019-Q1RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, as advertising media diversify and advertising in print media declines, difficult conditions continue.」
The difficult business environment caused by the diversification of advertising media and decline in advertising in print media has been reconfirmed. - FY2018-Q3RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. Although advertising media diversified and advertising in print media declined, revenue increased slightly from the same quarter of the previous year owing to the acquisition of new customers and other factors, but difficult conditions continue.」
The decline in advertising in print media and the difficult business environment have been reconfirmed. Although revenue increased slightly through the acquisition of new customers, the underlying risk assessment remains unchanged. - FY2018-Q2RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. Although the business continues to face difficult conditions as advertising media diversify and advertising in print media declines, revenue increased year on year for the cumulative second quarter of the fiscal year under review owing to advertising for the establishment of new university departments and other projects.」
The difficult environment caused by the diversification of advertising media and decline in advertising in print media has been reconfirmed. Meanwhile, revenue exceeded the same period of the previous year owing to advertising for the establishment of new university departments and other projects. - FY2018-Q1RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, as advertising media diversify and advertising in print media declines, difficult conditions continue.」
The difficult business environment caused by the diversification of advertising media and decline in advertising in print media continues. - FY2017RestatedAnnual report
「The publishing-related business, which primarily acts as an advertising agent for our group's specialist magazines, acquired several new customers as advertising media diversified and advertising in print media declined substantially.」
Although the substantial decline in advertising in print media continues, new customers were acquired, and the publishing-related business recorded revenue of ¥100.67 million and operating profit of ¥25.682 million. - FY2017-Q3RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, advertising media continue to diversify, while the volume of advertising placed in magazines continues to decline.」
The continued diversification of advertising media and decline in magazine advertising volume have been reconfirmed. - FY2017-Q2RestatedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, as advertising media diversify and advertising in print media declines, the business continues to be unable to identify effective measures, and it has reviewed its business model and pursued cost reductions.」
The continued decline in advertising in print media and the inability to identify effective measures have been reconfirmed. The review of the business model and cost reductions are described as measures in a separate thread. - FY2017-Q1WorsenedAnnual report
「The core business of the publishing-related business is acting as an advertising agent for our magazines. However, as advertising media diversify and advertising in print media declines, the business continues to be unable to identify effective measures.」
It is noted that the business remains unable to identify effective measures as advertising in print media continues to decline. - FY2016WorsenedAnnual report
「The publishing-related business, which primarily acts as an advertising agent for our group's specialist magazines, continues to face difficult conditions as advertising media diversify and advertising in print media declines substantially, despite acquiring several new customers.」
Although new customers have been acquired, advertising in print media has declined substantially, making the business environment more challenging as advertising media diversify. - FY2016-Q3First statedAnnual report
「Advertising media continue to diversify, while the volume of advertising placed in magazines continues to decline.」
Structural changes in advertising media and the decline in magazine advertising volume in the publishing-related business are identified as ongoing business risks.