Announced details
Kimono sales, Japanese culture and traditional culture
The company has held limited-time event sales in the Tokyo area, attracting many customers (specific figures have not been disclosed).
Yanaka, Taito-ku, Tokyo (the specific address will be announced at a later date)
¥1 per gram (kimono, obi, bags, hairpins and other items; the kimono, obi, bags and hairpins are used items)
The company states that it aims to increase brand awareness and achieve further business growth. The specific impact on sales and profit has not been disclosed.
The company does not address Contract Value.
| Item | Details |
|---|---|
| Names of Products / Services Covered | 1円着物wargo |
| Offering price | ¥1 per gram (kimono, obi, bags, hairpins and other items; the kimono, obi, bags and hairpins are used items) |
| Launch date | Late August 2026 (scheduled opening) |
| Applicable area | Kimono sales, Japanese culture and traditional culture |
| Location | Yanaka, Taito-ku, Tokyo (the specific address will be announced at a later date) |
| Location scale | Nationwide network of 3 permanent stores |
| Usage history | The company has held limited-time event sales in the Tokyo area, attracting many customers (specific figures have not been disclosed). |
| Impact on Business Performance | The company states that it aims to increase brand awareness and achieve further business growth. The specific impact on sales and profit has not been disclosed. |
Items this document does not state (10)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Based on the track record of limited-time event sales in the Tokyo area, the company aims to increase brand awareness, expand sales channels, grow the business and create opportunities for people to experience Japanese culture by opening a store in Yanaka Ginza.