Announced details
Awareness of Hokota City and its specialty products increased before and after the initiative. Sales of return gifts and merchandise at a large-scale music event attracted a stronger-than-expected response, but specific figures are Not disclosed.
The Machi Supacha Project has been implemented in a total of 8 local governments: Hachimantai City, Iwate Prefecture; Niimi City, Okayama Prefecture; Hokota City, Ibaraki Prefecture; Kitakata City, Fukushima Prefecture; Tamana City, Kumamoto Prefecture; Tarui Town, Gifu Prefecture; Tsurui Village, Hokkaido; and Kawaguchi City, Saitama Prefecture. The initiative in Hokota City has continued for more than 2 years since 2024.
The Company jointly operates and implements the Machi Supacha Project with 株式会社uyet. The Company has a relationship with Hokota City and Nanashi Inc. through initiatives conducted under this project. Capital and personnel relationships are Not disclosed.
株式会社uyet is based in Shibuya-ku, Tokyo, and its representative director is Kajita Hiroki (梶田大樹). It is a general trading company for IP content that creates distribution channels connecting Japan and the world through VTubers and IP content. The locations, representatives, capital and years of establishment of Hokota City, Ibaraki Prefecture, and the VTuber agency Nanashi Inc. are Not disclosed.
The report is available for download exclusively to applicants. The price is Not disclosed.
The report states that the initiative aims to contribute to regional revitalization and the expansion of hometown tax donations, among other objectives, but its specific impact on the Company's performance is Not disclosed.
The company does not address Contract Value.
| Item | Details |
|---|---|
| Names of Products / Services Covered | Machi Supacha Project (a community-support tipping initiative), FY2025 Impact Report: Hokota City, Ibaraki Prefecture Edition |
| Counterparty | 株式会社uyet, Hokota City, Ibaraki Prefecture, Nanashi Inc. |
| Counterparty overview | 株式会社uyet is based in Shibuya-ku, Tokyo, and its representative director is Kajita Hiroki (梶田大樹). It is a general trading company for IP content that creates distribution channels connecting Japan and the world through VTubers and IP content. The locations, representatives, capital and years of establishment of Hokota City, Ibaraki Prefecture, and the VTuber agency Nanashi Inc. are Not disclosed. |
| Relationship with the Company | The Company jointly operates and implements the Machi Supacha Project with 株式会社uyet. The Company has a relationship with Hokota City and Nanashi Inc. through initiatives conducted under this project. Capital and personnel relationships are Not disclosed. |
| Offering price | The report is available for download exclusively to applicants. The price is Not disclosed. |
| Launch date | 10 August 2026 (report released; actual date) |
| Applicable area | City promotion by local governments, Hometown Tax Donations, Creating Related Populations, Regional Revitalization |
| Quantitative Effects | Awareness of Hokota City and its specialty products increased before and after the initiative. Sales of return gifts and merchandise at a large-scale music event attracted a stronger-than-expected response, but specific figures are Not disclosed. |
| Usage history | The Machi Supacha Project has been implemented in a total of 8 local governments: Hachimantai City, Iwate Prefecture; Niimi City, Okayama Prefecture; Hokota City, Ibaraki Prefecture; Kitakata City, Fukushima Prefecture; Tamana City, Kumamoto Prefecture; Tarui Town, Gifu Prefecture; Tsurui Village, Hokkaido; and Kawaguchi City, Saitama Prefecture. The initiative in Hokota City has continued for more than 2 years since 2024. |
| Impact on Business Performance | The report states that the initiative aims to contribute to regional revitalization and the expansion of hometown tax donations, among other objectives, but its specific impact on the Company's performance is Not disclosed. |
Items this document does not state (8)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To organize the initiative in Hokota City as a case study for local governments and help local governments facing challenges in city promotion and building a relationship population formulate projects.