Reducing the Customer Churn Rate for Cloud Services
First written in FY2023. 2 of 3 entries say "Restated". Latest entry: FY2024.
11 other companies' latest entry also says "Restated".
- FY2024RestatedAnnual report
「To encourage continued contracts for Ureru D2C Tsukūru, after contracts are signed we provide comprehensive customer support, continuously identify client needs through sales activities, and improve and expand functions to reflect those needs.」
The Company reaffirms measures to improve contract retention through customer support, identification of client needs and functional improvements. - FY2024-Q3RestatedAnnual report
「To reduce churn, we will promptly respond to requests for improvements to “Ureru D2C Tsukūru,” increase customer-support staff, build a comprehensive omnichannel support system using Zoom and chatbots in addition to telephone and email, and have consultants visit clients.」
The Company reiterates measures to strengthen support and reduce churn in its annual-contract cloud service. - FY2023First statedAnnual report
「Because our cloud service is a subscription-based, annual-contract business, reducing churn is an important initiative.」
Churn was 23% in the fiscal year ended July 2020, 62% in the fiscal year ended July 2021, 58% in the fiscal year ended July 2022 and 46.6% as of the end of July 2023. Measures include responding to improvement requests, increasing customer-support staff, omnichannel support and client visits.