Announced details
More than 2,600 A/B tests
Track record of more than 2,600 A/B tests (not stated to be cumulative)
Group company. We will engage in a strategic collaboration.
A professional group with a track record in the app marketing field, primarily in the Chinese market, supporting everything from user acquisition to retention improvement, payment maximization and LTV enhancement. Other details, including location, representative, capital and year of establishment, are not disclosed.
The impact on consolidated results is currently expected to be limited. We believe this will contribute to enhancing corporate value over the medium to long term.
The company does not address Contract Value / Offering price.
| Item | Details |
|---|---|
| Names of Products / Services Covered | App advertising (install-focused) business, App growth support model |
| Counterparty | ADWAYS CHINA |
| Counterparty overview | A professional group with a track record in the app marketing field, primarily in the Chinese market, supporting everything from user acquisition to retention improvement, payment maximization and LTV enhancement. Other details, including location, representative, capital and year of establishment, are not disclosed. |
| Relationship with the Company | Group company. We will engage in a strategic collaboration. |
| Launch date | 21 May 2026, full-scale launch (stated as an actual result) |
| Applicable area | Games, EC, Finance, Healthcare, Video, Live streaming, AI services, App user acquisition |
| Quantitative Effects | More than 2,600 A/B tests |
| Usage history | Track record of more than 2,600 A/B tests (not stated to be cumulative) |
| Impact on Business Performance | The impact on consolidated results is currently expected to be limited. We believe this will contribute to enhancing corporate value over the medium to long term. |
Items this document does not state (9)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To create growth opportunities in Japan’s app user acquisition market by combining ADWAYS CHINA’s operational expertise in app marketing, media network and overseas knowledge with the “Strongest Selling Know-how®” developed by our group.