Komori
Other Disclosures9219GiXo Ltd.Information and Communications, Services and Others

ギックス Launches New “Loyalty Miguru” Service to Turn Light Users into Habitual Users

ギックス has launched Loyalty Mygru, a new service built on its existing Mygru platform that encourages customers with low usage frequency to become regular users. It combines AI, data analytics and gamification to integrate activities ranging from creating customer touchpoints to driving purchases.

Worth reading
53Recurring
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Direction
Improvement
Direction inferred from the company’s description.
Scale
—
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Wording
Conditional
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Announced details

Loyalty MygruMygru
Applicable field (uses covered by this announcement)

Customer development, customer-touchpoint creation, purchase promotion and marketing for companies

Launch date25 March 2026 (already launched)
Registration number and expiry date

Patent No. 6841539 and others (patent applications filed)

Location (as indicated in this announcement)

11F, Mita Kokusai Building, 1-4-28 Mita, Minato-ku, Tokyo

In this announcement the company addresses none of Contract Value / Offering price / Impact on Business Performance.

Source (materials cited by the company)

Precedence Research『Gamification Market Size, Share, and Trends 2025 to 2034』

Announced details
ItemDetails
Names of Products / Services CoveredLoyalty Mygru, Mygru
Launch date25 March 2026 (already launched)
Applicable areaCustomer development, customer-touchpoint creation, purchase promotion and marketing for companies
Registration number and expiry datePatent No. 6841539 and others (patent applications filed)
Location11F, Mita Kokusai Building, 1-4-28 Mita, Minato-ku, Tokyo
SourcePrecedence Research『Gamification Market Size, Share, and Trends 2025 to 2034』
Items this document does not state (12)
CounterpartyCounterparty overviewRelationship with the CompanyContract ValueOffering priceContract DateAward/certification nameAwarding / certifying bodyLocation scaleQuantitative EffectsUsage historyImpact on Business Performance

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

Light users have insufficient customer touchpoints and data, making it difficult to understand customers and implement effective initiatives. The service is intended to address these challenges, deepen customer understanding, build lasting relationships, improve loyalty and maximize lifetime value (LTV).

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ギックス Launches New “Loyalty Miguru” Service to Turn Light Users into Habitual Users | GiXo Ltd. (9219) timely disclosure | Komori