Agreements reached under this partnership
Business alliance- 1
Expansion of the global rollout of GENDA-exclusive prizes
- 2
Collaboration in the media-mix field
These are items that the documents state the two companies will work on. The lines above and below represent arrangements between the two companies.
The impact of this matter on the Company's consolidated results of operations and financial position for the fiscal year ending January 2027 is expected to be immaterial. If a material financial impact arises in the future due to a significant change in business conditions or an investment, the Company will promptly disclose the matter once it becomes clear.
| Item | Details |
|---|---|
| Name of alliance partner | Sanrio Company,Ltd. |
| Alliance partner's business activities | Planning and sale of social communication and gift products, Planning and sale of greeting cards, Planning and sale of publications, Operation of restaurants, Production, distribution and exhibition of films, Planning, production and sale of products containing recorded music and video, Planning and production of live entertainment performances, Copyright licensing, Theme park business, Education Business, Planning, sale and distribution of digital content, Advertising Business, Sports-Related Business |
| Alliance partner's location | Shinagawa Ward, Tokyo |
| Alliance partner's capital | ¥10,261 million |
| Alliance partner's net sales | ¥194,088 million (fiscal year ending March 2026) |
| Alliance partner's operating income | ¥77,859 million (fiscal year ending March 2026) |
| Type of alliance | Business alliance |
| Details of the alliance | Expansion of the global rollout of GENDA-exclusive prizes, Collaboration in the media-mix field |
| Contract Date | 24 August 2026 |
| Impact on Business Performance | The impact of this matter on the Company's consolidated results of operations and financial position for the fiscal year ending January 2027 is expected to be immaterial. If a material financial impact arises in the future due to a significant change in business conditions or an investment, the Company will promptly disclose the matter once it becomes clear. |
Items this document does not state (13)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The companies determined that deploying Sanrio's intellectual property across GENDA's platforms in Japan and overseas is expected to enhance the ability of its stores to attract customers and the value of time spent there, create opportunities for collaboration in the content field, and contribute to increasing the corporate value of both companies.