Worth reading
50Recurring
0–100. This measures how worthwhile something is to read, not how good or bad the company is.Direction
Improvement
Direction inferred from the company’s description.Scale
158
RoomsWording
Conditional
How definitive the wording is.Announced details
Hiyori Hotel MatsuyamaSERA SETO (セラ・セト)Morning buffet
Applicable field (uses covered by this announcement)
Accommodation, hotel operations, tourism and city walks, breakfast service
Launch dateScheduled to reopen after renovation on Saturday, 19 September 2026. Self-service luggage storage is scheduled to be added on Thursday, 22 October 2026, and the communal bath is scheduled to open around spring 2027.
Relationship between the counterparty and the company
Sun Frontier Fudousan Co.,Ltd.8934
Relationship with the Company
A hotel operated by サンフロンティアホテルマネジメント株式会社 in Matsuyama, Ehime Prefecture. A consolidated subsidiary of Sun Frontier Fudousan Co.,Ltd.
Location (as indicated in this announcement)
3-3-1 Ichibancho, Matsuyama, Ehime Prefecture
245 guest rooms. The renovation covers 158 guest rooms on floors 7 through 12.
Offering price
Morning buffet: ¥2,500 (tax included)
The company does not address Contract Value / Impact on Business Performance.
| Item | Details |
|---|---|
| Names of Products / Services Covered | Hiyori Hotel Matsuyama, SERA SETO (セラ・セト), Morning buffet |
| Relationship with the Company | A hotel operated by サンフロンティアホテルマネジメント株式会社 in Matsuyama, Ehime Prefecture. A consolidated subsidiary of Sun Frontier Fudousan Co.,Ltd. |
| Offering price | Morning buffet: ¥2,500 (tax included) |
| Launch date | Scheduled to reopen after renovation on Saturday, 19 September 2026. Self-service luggage storage is scheduled to be added on Thursday, 22 October 2026, and the communal bath is scheduled to open around spring 2027. |
| Applicable area | Accommodation, hotel operations, tourism and city walks, breakfast service |
| Location | 3-3-1 Ichibancho, Matsuyama, Ehime Prefecture |
| Location scale | 245 guest rooms. The renovation covers 158 guest rooms on floors 7 through 12. |
Items this document does not state (11)
CounterpartyCounterparty overviewContract ValueContract DateAward/certification nameAwarding / certifying bodyRegistration number and expiry dateQuantitative EffectsUsage historyImpact on Business PerformanceSource
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To make stays in Matsuyama more enjoyable and comfortable. Also, to enhance the hotel's appeal and convenience by leveraging the group's real estate revitalisation capabilities.
How to read this page
This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.