Operation of an Advertising Fund Jointly Financed by Member Stores
First written in FY2016. 7 of 9 entries say "Restated". Latest entry: FY2026.
No other company in this theme has enough history to compare yet.
- FY2026RestatedAnnual report
「Contributions to the fund consist of an amount equivalent to 10% of the service fee revenue we receive from franchisees (these contributions are recorded as cost of sales in the Company’s income statement on an accrual basis), plus a monthly contribution of ¥120,000 from each franchisee (an initial contribution of ¥360,000 upon joining, followed by ¥120,000 per month from the fourth month). The total for the fiscal year ended March 2026 was ¥1,522 million on a cash basis (¥402 million from the Company and ¥1,120 million from franchisees). The fund association uses the contributions solely for advertising, public relations and other activities conducted for the common benefit of all franchisees, with the aim of increasing general awareness of “Century 21.” It is operated under a policy of spending the funds during the year in principle, so that no balance carried forward (surplus) arises.」
The disclosure describes the contribution method and the total of ¥1,522 million for the current fiscal year, and reconfirms the operating policy of limiting the fund to brand advertising and public relations and, in principle, spending it during the year. - FY2025RaisedAnnual report
「Contributions to the fund consist of an amount equivalent to 10% of the service fee revenue we receive from franchisees (these contributions are recorded as cost of sales in the Company’s income statement on an accrual basis), plus a monthly contribution of ¥120,000 from each franchisee (an initial contribution of ¥360,000 upon joining, followed by ¥120,000 per month from the fourth month). The total for the fiscal year ended March 2025 was ¥1,494 million on a cash basis (¥386 million from the Company and ¥1,107 million from franchisees).」
The franchisee contribution to the advertising fund increased from ¥100,000 per month and an initial contribution of ¥300,000 upon joining to ¥120,000 per month and an initial contribution of ¥360,000. The total fund was ¥1,494 million. - FY2023RestatedAnnual report
「Contributions to the fund consist of an amount equivalent to 10% of the service fee revenue we receive from franchisees (these contributions are recorded as cost of sales in the Company’s income statement on an accrual basis), plus a monthly contribution of ¥100,000 from each franchisee (an initial contribution of ¥300,000 upon joining, followed by ¥100,000 per month from the fourth month). The total for the fiscal year ended March 2023 was ¥1,374 million on a cash basis (¥354 million from the Company and ¥1,019 million from franchisees).」
The disclosure describes the contribution method and the total fund of ¥1,374 million for the fiscal year ended March 2023. The policy of limiting the fund to brand advertising and public relations and, in principle, spending it during the year remains in place. - FY2022RestatedAnnual report
「Contributions to the fund consist of an amount equivalent to 10% of the service fee revenue we receive from franchisees (these contributions are recorded as cost of sales in the Company’s income statement on an accrual basis), plus a monthly contribution of ¥100,000 from each franchisee (an initial contribution of ¥300,000 upon joining, followed by ¥100,000 per month from the fourth month). The total for the fiscal year ended March 2022 was ¥1,345 million on a cash basis (¥340 million from the Company and ¥1,005 million from franchisees). The fund association uses the contributions solely for advertising, public relations and other activities conducted for the common benefit of all franchisees, with the aim of increasing general awareness of “Century 21.” It is operated under a policy of spending the funds during the year in principle, so that no balance carried forward (surplus) arises.」
The disclosure describes the contribution method, the total of ¥1,345 million for the fiscal year ended March 2022, and the policy of limiting the fund to brand advertising and public relations and spending it during the year. - FY2021RestatedAnnual report
「Contributions to the fund consist of an amount equivalent to 10% of the service fee revenue we receive from franchisees, plus a monthly contribution of ¥100,000 from each franchisee (an initial contribution of ¥300,000 upon joining, followed by ¥100,000 per month from the fourth month). The total for the fiscal year ended March 2021 was ¥1,153 million on a cash basis (¥329 million from the Company and ¥824 million from franchisees). The fund association uses the contributions solely for advertising, public relations and other activities conducted for the common benefit of all franchisees, with the aim of increasing general awareness of “Century 21.” It is operated under a policy of spending the funds during the year in principle, so that no balance carried forward (surplus) arises.」
The disclosure states that the advertising fund is limited to brand advertising and public relations and is, in principle, spent during the year. The total fund was stated as ¥1,153 million. - FY2019RestatedAnnual report
「Contributions to the fund consist of an amount equivalent to 10% of the service fee revenue we receive from franchisees, plus a monthly contribution of ¥100,000 from each franchisee (an initial contribution of ¥300,000 upon joining, followed by ¥100,000 per month from the fourth month). The total for the fiscal year ended March 2019 was ¥1,316 million on a cash basis (¥339 million from the Company and ¥976 million from franchisees). The fund association uses the contributions solely for advertising, public relations and other activities conducted for the common benefit of all franchisees, with the aim of increasing general awareness of “Century 21.” It is operated under a policy of spending the funds during the year in principle, so that no balance carried forward (surplus) arises.」
The Company has reconfirmed its policy of limiting the advertising fund to brand advertising and public relations and, in principle, spending it during the year. - FY2018RestatedAnnual report
「Contributions to the fund consist of an amount equivalent to 10% of the service fee revenue that the company receives from member stores (these contributions are recorded as operating costs in the company's income statement on an accrual basis) and ¥100,000 per month from member stores (an initial payment of ¥300,000 upon joining, followed by ¥100,000 per month from the fourth month). The total for the fiscal year ended March 2018 was ¥1,305 million on a cash basis (¥342 million from the company and ¥962 million from member stores). The fund association operates the fund so that it is used solely for advertising, public relations and other activities conducted for the common benefit of all member stores, with the aim of increasing general public awareness of “Century 21,” and, in principle, spends the funds during the current fiscal year so that no balance carried forward or surplus arises.」
Reaffirms the policy of limiting the advertising fund to brand advertising and public relations activities and spending it during the current fiscal year. The total fund for the fiscal year ended March 2018 was stated as ¥1,305 million. - FY2017RestatedAnnual report
「The fund association operates the fund so that it is used solely for advertising, public relations and other activities conducted for the common benefit of all member stores, with the aim of increasing general public awareness of “Century 21,” and, in principle, spends the funds during the current fiscal year so that no balance carried forward or surplus arises.」
Reaffirms the policy of limiting the advertising fund jointly contributed by member stores to brand advertising and public relations, and spending it during the current fiscal year. - FY2016First statedAnnual report
「The fund association operates the fund so that it is used solely for advertising, public relations and other activities conducted for the common benefit of all member stores, with the aim of increasing general public awareness of “Century 21,” and, in principle, spends the funds during the current fiscal year so that no balance carried forward or surplus arises.」
States that joint contributions from member stores and the company are used during the current fiscal year solely for brand advertising and public relations.