Agreements reached under this partnership
Establishment of a joint venture through joint investment- 1
Implementation of U.S.-style event promotion expertise: introduce PPV culture to Japan and provide streaming and event promotion on a one-stop basis.
- 2
Global hub function: connect world-class athletes with Japan and Japanese talent with the rest of the world.
- 3
Cross-domain production: create entertainment IP extending beyond combat sports.
These are items that the documents state the two companies will work on. The lines above and below represent arrangements between the two companies.
This indicates whether the companies will do more than work together, such as holding each other’s shares or seconding personnel (capital and business alliance).
| Item | Details |
|---|---|
| Name of alliance partner | Terence Crawford |
| Alliance partner's business activities | Former professional boxer. He has an extensive network in the U.S. combat sports and entertainment industry. |
| Alliance partner's location | Omaha, Nebraska, U.S. |
| Type of alliance | Establishment of a joint venture through joint investment |
| Details of the alliance | Implementation of U.S.-style event promotion expertise: introduce PPV culture to Japan and provide streaming and event promotion on a one-stop basis., Global hub function: connect world-class athletes with Japan and Japanese talent with the rest of the world., Cross-domain production: create entertainment IP extending beyond combat sports. |
| Overview of the joint venture | Name Crawford Production Japan (tentative name) / Location Not disclosed / Business Description Provide new value from Japan to Asian markets. The business will focus on implementing U.S.-style event promotion expertise, serving as a global hub and pursuing cross-domain production. / Capital Contributions Not disclosed / Ownership ratio Not disclosed |
| Contract Date | 14 May 2026 |
Items this document does not state (16)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The Company recognizes a business opportunity in Japan because, while the combat sports market is expanding with the spread of streaming and pay-per-view (PPV), the number of specialized operators in Japan remains limited. In addition, the Company aims to establish an Asian version of the “Endeavor / TKO” position by combining Mr. Crawford’s name recognition and network in the U.S. combat sports industry with the Company’s expertise in technology, finance and entertainment.