Orient (8585) · InitiativeDropped
New Credit Card Service for LINE Users
First written in FY2020-Q1. 1 of 2 entries say "Dropped", first in FY2020-Q3. Latest entry: FY2020-Q3.
2entries
2years
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New Credit Card Service for LINE UsersA theme 1 companies write about · 0 as a headwind · 1 as a tailwind
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- FY2020-Q3DroppedAnnual report
「Regarding the co-branded credit card with LINE Pay Inc., we had been discussing the matter with a view to launching issuance in January 2020. In light of the rapid changes in the market environment, however, we agreed to terminate the business partnership for issuing credit cards.」
Regarding the co-branded credit card with LINE Pay, for which issuance was targeted to begin in January 2020, the company agreed to terminate the business partnership for issuing credit cards. It stated that other collaboration with the LINE Group, including cooperation in the lending business, would continue separately. - FY2020-Q1First statedAnnual report
「In May 2019, we reached an agreement with Visa Worldwide Japan Co., Ltd. and LINE Pay Inc. to issue a new credit card. By providing a new credit card service based on issuing cards to users of the “LINE” communications app, we will seek to further expand our card and lending businesses.」
The company agreed with Visa and LINE Pay to issue a new card and, for the first time, described its initiative to expand the card and lending businesses through a new card service based on issuing cards to LINE users.