Expanding the Customer Base Through 150th Anniversary Initiatives
First written in FY2022. 3 of 5 entries say "Advanced", first in FY2023-Q3. Latest entry: FY2023.
0 other companies' latest entry also says "Advanced".
- FY2023AdvancedAnnual report
「The 150th Anniversary Appreciation and Customer Return Festival held in the first quarter and the clearance sale held in the second quarter ahead of major renovations contributed to higher sales.」
The company held the 150th Anniversary Appreciation and Customer Return Festival and the renovation clearance sale, and stated that they contributed to higher sales. - FY2024-Q1RestatedAnnual report
「The 150th Anniversary Appreciation and Customer Return Festival held in the first quarter and the clearance sale held in the second quarter ahead of major renovations contributed to higher sales.」
The company reconfirmed that the 150th Anniversary Appreciation and Customer Return Festival and the renovation clearance sale contributed to higher sales. - FY2023-Q4AdvancedAnnual report
「The 150th Anniversary Appreciation and Customer Return Festival held to commemorate the company's 150th anniversary, the 150th Anniversary Special Campaign: Joji Yamamoto Premium Lunch & Dinner Show held at Kamakura Prince, and the 150th Anniversary Grand Appreciation Festival for customers of the personal sales business were all well received by many customers as initiatives extending beyond the scope of previous events」
As part of the 150th Anniversary Campaign, the company held an appreciation and customer return festival, a premium lunch and dinner show, and a grand appreciation festival for personal sales customers, all of which were well received by many customers. - FY2023-Q3AdvancedAnnual report
「In sales, as the company approached its 150th anniversary on 20 October, the 150th Anniversary Appreciation and Customer Return Festival held in September and October was well received. In October, as part of the 150th Anniversary Special Campaign, the company held the Joji Yamamoto Premium Lunch & Dinner Show at Kamakura Prince Hotel, which was well received by many customers. It also introduced various initiatives, including its first exhibitions at the Yokosuka store, Teddy Bear and Friends Exhibition (October), and the Fujisawa store, Kagawa Products Exhibition (November).」
As part of the 150th Anniversary Campaign, the company held an appreciation and customer return festival, a premium lunch and dinner show, and commemorative exhibitions and product fairs at its stores, all of which were well received by many customers. - FY2022First statedAnnual report
「As the company approached its 150th anniversary on 20 October 2022, it launched the 150th Anniversary Campaign in January 2022 as an initiative to express its appreciation for customers' longstanding support. In addition to increasing loyalty among existing customers, the company will expand its customer base by attracting new customers.」
The company launched an anniversary campaign in January 2022 to mark its 150th anniversary, clearly stating for the first time measures to increase loyalty among existing customers and attract new customers.