Management philosophy centered on creating customer value as its corporate mission
First written in FY2017. 2 of 4 entries say "Restated". Latest entry: FY2021.
3 other companies' latest entry also says "Restated".
- FY2021RestatedAnnual report
「The Group has adopted the concept “ENJOY PARETING, PLAY FASHION ～Enjoy parenting, play with fashion～” and aims to build brands trusted and supported by parents and families raising children, pursuing sustainable growth by providing not only apparel-related products but also products that meet the needs of parents and families raising children, as well as services they seek.」
The Company continues its concept of providing a full range of products and services for parents and families raising children, together with its policy of building brands supported by that demographic. - FY2020ReframedAnnual report
「The Group has adopted the concept “ENJOY PARETING, PLAY FASHION ～Enjoy parenting, play with fashion～” and aims to build brands trusted and supported by parents and families raising children, pursuing sustainable growth by providing not only apparel-related products but also products that meet the needs of parents and families raising children, as well as services they seek.」
The Company has restructured its management policy from the previous mission statement of “creating customer value” to the “ENJOY PARETING, PLAY FASHION” concept of providing a full range of products and services for parents and families raising children. - FY2018RestatedAnnual report
「The Group recognizes that creating customer value is its mission as a company, has established the following corporate philosophy, and aims for sustainable growth by providing value to customers.」
The Company continues its management philosophy of making the creation of customer value its corporate mission and aiming for sustainable growth through value creation. - FY2017First statedAnnual report
「The Group recognizes that creating customer value is its mission as a company, has established the following corporate philosophy, and aims for sustainable growth by providing value to customers.」
The Company has articulated for the first time a corporate philosophy of providing fashion value combining intelligence, quality and practicality at affordable prices in an accessible manner, thereby giving customers an opportunity for happiness.